I've gotten to the point where my eyes just gloss over the targeted text ads in Gmail. But this morning, it was amusing to note what types of ads were splashed on the page. Nope, not your usual dating sites or online movie rentals. I have ads for: Glutathione assays! Antimicrobial products! and Superoxide dismutase!
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Scientific Communication. (via A Blog Around The Clock--who also has some very cool bacterial clock posts currently up) Oh man, ordinary citizens mostly inform themselves about science with little input from anything else, even by the mainstream media that tends to garble things up. No wonder the public's image of science is so screwed up.